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SEO Optimization
0. Introduction to the course
Course overview
Submitting assignments
Assignments peer-review
1. Technical SEO Optimization
1.0 Introduction (7:57)
1.1 Preparing the template (3:28)
1.2 Advanced Technical SEO Audit (118:51)
1.3 Technical SEO recommendations (15:39)
1.4 Fixing Technical SEO issues (103:55)
Knowledge Check
Assignment
2. On-Page SEO: Keyword Analysis & Strategy
2.0 Introduction (3:45)
2.1 Preparing the template (3:15)
2.2 Export your keyword list (5:02)
2.3 Review your keywords and make recommendations (6:56)
Knowledge Check
Assignment
3. On-Page SEO: Prioritize pages
3.0 Introduction to Priority Pages (7:58)
3.1 Preparing the template (3:20)
3.2 Download the Pages Report (6:41)
3.3 Download the Positions Report (5:03)
3.4 Sort and filter your data (10:20)
3.5 Fill in the "Priority Pages" tab (Part 1) (12:26)
3.6 Fill in the "Priority Pages" tab (Part 2) (5:26)
3.7 Define a benchmark and performance goals (10:22)
3.8 Prioritize the optimization efforts (7:25)
Knowledge Check
Assignment
4. On-Page SEO: Creating an Optimization Plan & Making Recommendations
4.0 Introduction (13:28)
4.1 Preparing the templates (5:52)
4.2 On-Page SEO Tracker: "Audit" tab (8:58)
4.3 On-Page SEO Proposal (13:51)
4.4 Making recommendations (11:59)
4.5 On-Page SEO Tracker: "Image" tab (19:57)
Knowledge Check
Assignment
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3.7 Define a benchmark and performance goals
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