In this 3rd course of Kickstart, you're taking the next step creating traffic to your landing page. You'll start learning how to build campaigns using three different marketing channels: social media, email and search. It's gonna be fun!
Example Curriculum
Module 3.1: Introduction to SEO & On-page SEO
Available in
days
days
after you enroll
- IN CLASS: Introduction to SEO
- Lesson 1: Tools for SEO (38:00)
- EXERCISE: Lesson 1
- Lesson 2: On-page SEO introduction and Title tags (31:14)
- EXERCISE: Lesson 2
- Lesson 3: Meta Descriptions and Headers (26:40)
- EXERCISE: Lesson 3
- Lesson 4: Image Optimization (13:27)
- EXERCISE: Lesson 4
- Lesson 5: E-A-T (35:34)
- EXERCISE: Lesson 5
Module 3.2: Technical SEO
Available in
days
days
after you enroll
- IN CLASS: Introduction to Technical SEO
- Lesson 1: Search Engines and Crawling (32:57)
- EXCERCISE Lesson 1
- Lesson 2: Indexing and the structure of the site (34:50)
- EXERCISE Lesson 2
- Lesson 3: Breadcrumbs and Structured Data (19:49)
- EXCERCISE Lesson 3
- Lesson 4: Redirects and Status Codes (32:15)
- EXCERCISE Lesson 4
- Lesson 5: Website speed and Website security (30:39)
- EXCERCISE Lesson 5
Module 3.3: Keywords & Backlinks
Available in
days
days
after you enroll
- IN CLASS: Introduction to keywords & Backlinks
- Lesson 1: Introduction to keywords (17:09)
- EXCERCISE Lesson 1
- Lesson 2: Keyword Analysis (26:41)
- EXERCISE Lesson 2
- Lesson 3: Keyword Gap analysis (26:26)
- EXCERCISE Lesson 3
- Lesson 4: Introduction to backlinks & backlink analysis (40:19)
- EXCERCISE Lesson 4
- Lesson 5: Backlink gap analysis (20:55)
- EXCERCISE Lesson 5